
eBusiness.Works uses SiteSwan for Freedom, Family and Faith
Case Study by Jim Haigh
Overview
A Christian family man from Texas, forced into a career change, discovers SiteSwan as a way to make a great living helping small businesses thrive online. It’s a compelling story about how a preacher turned into a White Label Website superstar, while staying grounded in family and faith, and finally discovering the freedom to do what he wants, when he wants.
The Challenge
Ty Gulick, a devoted husband and loving father, was in the middle of a midlife career transition. He was recovering from the physical and emotional trauma of a severe motocross accident. He had successful careers in substance abuse counseling and Pastoral and executive management roles at area mega churches, and got fulfillment from helping others. But, he felt he needed a new beginning, one where he could live by and share his spiritual vision of enterprise, while also getting the satisfaction of helping people who need it.
“I was physically laid up and in a bad frame of mind for a while,” said Ty, about the time period of his accident recovery. “I was limited by what I could do or where I could go, and I just needed a fresh start.”
Looking for a career change with two home-schooled teenaged kids is very challenging. Ty felt compelled to spend as much time as possible with his kids while also providing for his family. He wanted flexibility, but equally important, he wanted to feel like what he was doing truly had an impact on others.
The Solution
Ty stumbled into the SiteSwan lake of opportunity by seeing an ad for SiteSwan on a franchising and business opportunity website. He had never actually built a website before, but understood the importance of every business having a strong online presence. The flash went off in his head that this could be a turn-key digital enterprise that checked all the boxes for what he was looking for. As Ty put it, “it was truly a blessing."
He started off with barely any connections to business owners and ended up landing his first client with the help of SiteSwan's Local Prospecting Tool, which makes it very easy for finding local businesses who need a website. Ty discovered that the website building software was much easier than he thought it would be and was instantly empowered by the thrill of building awesome websites, and felt determined to make something of this new discovery of freedom.
"It's all about adding value to another human being," as Ty puts it. "We're not just building a website, we're ultimately making a difference for family owned businesses -- helping them succeed and put food on their tables.”
Results
What started out as a one-man operation quickly turned into a dynamic family enterprise with their website building brand, “eBusiness.Works" (https://www.ebusiness.works) at the core of it all. Wife and Mom, Karen, serves as administrator, while 15 year old daughter Beth, and 16 year old son, Zach, have grown into roles reflecting their curiosity, advanced curriculum and entrepreneurial ambitions. (Continue reading below)
Case Study by Jim Haigh
Overview
A Christian family man from Texas, forced into a career change, discovers SiteSwan as a way to make a great living helping small businesses thrive online. It’s a compelling story about how a preacher turned into a White Label Website superstar, while staying grounded in family and faith, and finally discovering the freedom to do what he wants, when he wants.
The Challenge
Ty Gulick, a devoted husband and loving father, was in the middle of a midlife career transition. He was recovering from the physical and emotional trauma of a severe motocross accident. He had successful careers in substance abuse counseling and Pastoral and executive management roles at area mega churches, and got fulfillment from helping others. But, he felt he needed a new beginning, one where he could live by and share his spiritual vision of enterprise, while also getting the satisfaction of helping people who need it.
“I was physically laid up and in a bad frame of mind for a while,” said Ty, about the time period of his accident recovery. “I was limited by what I could do or where I could go, and I just needed a fresh start.”
Looking for a career change with two home-schooled teenaged kids is very challenging. Ty felt compelled to spend as much time as possible with his kids while also providing for his family. He wanted flexibility, but equally important, he wanted to feel like what he was doing truly had an impact on others.
The Solution
Ty stumbled into the SiteSwan lake of opportunity by seeing an ad for SiteSwan on a franchising and business opportunity website. He had never actually built a website before, but understood the importance of every business having a strong online presence. The flash went off in his head that this could be a turn-key digital enterprise that checked all the boxes for what he was looking for. As Ty put it, “it was truly a blessing."
He started off with barely any connections to business owners and ended up landing his first client with the help of SiteSwan's Local Prospecting Tool, which makes it very easy for finding local businesses who need a website. Ty discovered that the website building software was much easier than he thought it would be and was instantly empowered by the thrill of building awesome websites, and felt determined to make something of this new discovery of freedom.
"It's all about adding value to another human being," as Ty puts it. "We're not just building a website, we're ultimately making a difference for family owned businesses -- helping them succeed and put food on their tables.”
Results
What started out as a one-man operation quickly turned into a dynamic family enterprise with their website building brand, “eBusiness.Works" (https://www.ebusiness.works) at the core of it all. Wife and Mom, Karen, serves as administrator, while 15 year old daughter Beth, and 16 year old son, Zach, have grown into roles reflecting their curiosity, advanced curriculum and entrepreneurial ambitions. (Continue reading below)