How to find web design clients on Craigslist
How to find web design clients on Craigslist

How to Find Web Design Clients on Craigslist

Published on September 25, 2023 

As a freelance web designer, finding clients can be one of the biggest challenges you face. While there are many platforms out there for connecting with potential clients, Craigslist can be an especially useful resource.

Founded in 1995 by a man named Craig Newmark. Craigslist is used by millions of people around the world to buy and sell goods, find housing, and look for jobs and services. With its wide reach and targeted job and gig listings in various categories, including web design, Craigslist can help you find new clients and grow your web design business.

In this article, we'll go over the basics of using Craigslist to find web design clients. We'll cover how to set up your account, how to find and respond to web design gigs, and share some tips for success. Let's get started!

Setting up Your Craigslist Account

Before you can start finding web design clients on Craigslist, you'll need to create an account. Go to and click on the "my account" link in the top right corner. From there, you can sign up using your email address and a password.

Once you've created your account, it's a good idea to set up a profile or bio. This will give potential clients a sense of who you are and what you do. You can include information about your experience, your skills and expertise, and any relevant education or certifications. You can also include a link to your portfolio or agency website to showcase your work and capabilities.

Make sure to proofread your profile or bio carefully and make sure it's easy to read and understand. It's also a good idea to use keywords that people might search for, such as "web design," “websites,” “graphic design,” and "digital marketing." This will help you show up in search results when potential clients are looking for someone with your skills.

Finding Web Design Clients on Craigslist

Now that you've set up your account, it's time to start finding web design clients on Craigslist. There are two main ways to do this: searching for web design gigs in the "jobs" section and posting your own ads in the "services" section.

Searching for Web Design Gigs in the "Jobs" Section

Craigslist's "jobs" section is a great place to find web design gigs that have been posted by potential clients. To find web design jobs, go to the "jobs" section and enter relevant keywords in the search bar, such as "web design," "website," "SEO," or "digital marketing." You can also use filters to narrow down the results, such as location or job type.

When you find a web design gig that you're interested in, read the description carefully to make sure you meet the requirements and have the necessary skills. Some jobs will require that you have experience building websites using a particular software or platform. Others won’t care what website builder you use. If you're a good fit, it's time to apply!

To apply, you'll need to follow the instructions in the job post, which might include sending your resume, contact information, marketing material and a link to your portfolio. Make sure to customize your materials for each potential client and highlight your relevant experience and skills.

Responding to Requests for Proposals or Job Ads

In addition to searching for web design gigs in the "jobs" section, you can also find clients by responding to requests for proposals or job ads that have been posted in other sections of Craigslist. For example, you might find web design clients in the "services" section or the "creative gigs" section.

To find these opportunities, do a search using relevant keywords and check out the various sections of Craigslist. When you find a request for proposals or a job ad that you're interested in, follow the instructions for applying and make sure to tailor your materials to the specific client.

Posting Your Own Ads to the “Services” to Craigslist

In addition to searching for web design gigs that others post, you can also use Craigslist to advertise your own services and attract potential clients. To do this, you'll want to post an ad in the "services" section, which is where people can offer their services for a fee.

By posting your own ad to Craigslist, you have more control over the type of clients you want to attract. For example, if you want to target a particular industry such as restaurants and landscapers, you can tailor your ad to speak to them. Including messages like “restaurant websites that attract hungry customers” or “we build landscaping websites that get you more clients” is a great way to not only make your ad stand out from the more generic ads, but it will also resonate with restaurant owners or landscaping companies who need a new website.

To create a post, go to the "services" section and click on the "post to classifieds" button. From there, you can select the appropriate category (such as "creative services") and fill out the form with information about your services, your rates, and any relevant details.

Make sure to include a clear and compelling title that summarizes what you're offering and includes relevant keywords. You should also include a detailed description of your services, what makes you different and any relevant experience or qualifications you have. Personalize the ad with authentic photos and information about your business to stand out from the competition. You can also include a link to your portfolio or website to give potential clients a sense of your work.

Tips for Success on Craigslist

While Craigslist can be a great platform for finding web design clients, it's important to keep a few things in mind to make the most of your experience. Here are a few tips for success:

• Customize your pitch for each potential client. No two clients are the same, so it's important to tailor your pitch to each person's needs and preferences. Highlight the skills and experience that make you the best fit for the job.

• Make sure to read the job description or request for proposals carefully. If a prospect is requesting a particular feature, a specific platform, or something else that you can’t offer, you might want to reconsider.  

• Look for ways to stand out. When posting your own ads, try to make them look different from the other ads in your category. Come up with creative titles, include a personal photo of yourself, feature some client reviews, and avoid technical jargon that might turn off or confuse less-savvy customers.

• Set clear expectations and boundaries with clients. To avoid misunderstandings and disappointment, it's important to be clear about what you're offering, how much you charge, and how you'll communicate and deliver your work. Make sure to discuss these details upfront to ensure that both you and your client are on the same page.

• Look beyond your local market. While posting to your city is a great place to start, you can easily find opportunities in other markets. After all, you don’t need to live close by to a client in order to build them a website.

• Always offer a free design demo. This is a great way to build trust and differentiate yourself from the competition. It also ensures that the client has a clear understanding of what they are getting. Building a demo site on the SiteSwan platform is fast and easy using our large selection of Themes and Instant Site Creation.

• Protect your personal information and avoid scams. While most people on Craigslist are legitimate, there are unfortunately some scammers out there. To protect yourself, be careful not to share too much personal information, such as your home address or phone number. You can use Craigslist's anonymous email system to communicate with potential clients until you feel comfortable revealing more information. If something seems too good to be true or you're asked to send money upfront, it's probably a scam.


Craigslist can be a great platform for freelance web designers to find new clients and grow their business. Whether you're searching for web design gigs in the "jobs" section, responding to requests for proposals or job ads, or posting your own ads in the “services” section, Craigslist can help you connect with potential clients and showcase your skills.
By following the tips in this article and being proactive, you can increase your chances of success on Craigslist and find new web design clients that are a good fit for your business. Good luck!

I hope this article is helpful for you and gives you some ideas for finding web design clients on Craigslist. For other ways to find clients, be sure to check out this related article.

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