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11 Reasons Why a Web Design Business is the Best Side Hustle to Start in 2022

Published on January 31, 2022

Was it one of your New Year’s resolutions to start your own business? Are you looking for a side hustle to supplement your regular income? Or do you simply want to spend your free time on a hobby that lets you earn some extra cash?

There are plenty of business opportunities out there but when comparing all the options, a web design business is by far the best side hustle you can start. But what makes web design the best side hustle in 2022? That’s what you’re about to discover here.

How Much Should You Charge for a Website? 8 Factors to Consider

Published on February 4, 2022

When you’re getting your web design business off the ground with SiteSwan, it’s important to have a plan for how much you will charge for a website. You want to keep your rates attractive enough so you can quickly take on new clients with little push back, but you also don't want to price yourself so low that you need to wait months to turn a significant profit.

There is an art and science to finding the right sweet spot where you’re compensated fairly for all your hard work AND clients feel like they’re getting a very good deal.

4 Tips to Find More Website Design Clients

Published on January 24, 2022

If you've recently made the switch to become a web designer, you're not alone. Just in the United States, thousands of people become web designers each year, with the field expected to grow 13% by 2030.

But a growing field brings with it a higher level of competition. Expertise alone isn't enough to bring in a client base. To grow your web design business, you'll need a more comprehensive strategy. We've created the following guide showing you the best way to grow a web design business.

What Small Businesses Look for in a Web Designer

Published on January 17, 2022

There are currently more than 31 million small businesses operating in America. So if you are a web designer, then there is plenty of work out there for you. However, there are other web designers out there. This means, for your business to succeed, you need to stand out from the crowd — so where should you start?

Read on to find out exactly what small businesses are looking for when they hire someone for web design.

10 Businesses That Need a Website this Winter

Published on January 10, 2022

So you’ve decided to take the plunge and start your own web agency with SiteSwan’s powerful website builder. You’ve done a lot of research, compared your options, and even came up with a business plan.

Now it’s time to build your clientele. Maybe you’re unsure how to begin promoting your services to small business owners or you don’t know how to find businesses that need a website in the first place.

11 Reasons Why Websites Are Essential for All Businesses in 2022

Published on January 3, 2022

What’s the single most important way to promote a business?

When it comes to business marketing, there are a thousand and one ways to do it. From traditional advertising to search engine optimization, sky’s the limit as to the combination of marketing methods that work best for a business.

If Not Now, When? How to Make Time to Work on Your Web Design Business

Published on December 27, 2021

So you're thinking about starting your web design business but are concerned about the time commitment. Maybe you're already running your own agency but are struggling to find the time to focus your efforts on growing your business. The good news with owning your own business is that you can set your schedule and work at your own pace.

How to Select the Best Business Name for Your Web Design Agency

Published on December 20, 2021

There are currently more than 30 million small businesses operating across the United States. They offer valuable products and services and 71% of these businesses use their website to advertise and market the products and services they sell. So if you are planning to start a web design agency, there is plenty of work out there!

10 Personal Branding Tips That'll Elevate Your Business in 2022

Published on December 6, 2021

Are you looking for ways to stand out and get more web design clients? Maybe you’re in a sales position at your agency and feel stuck in your career. Or perhaps you’re an agency owner or lifestyle entrepreneur who wants to stand out as an expert in digital marketing and design.

You may have scoured the web looking for tips for branding and marketing to boost your business. You may have studied the best resources on sales. But at the end of the day, it still feels like something is missing.

6 Ways to Personalize Your Client’s Homepage

Published on December 1, 2021

Take a moment to think about the last website you visited. What did you like about it? What didn’t you like about it? Would you visit the website again? Within seconds of visiting a business’s homepage, a first impression is already made.

In a similar way, when pitching your web design services to a small business owner, your only have a few moments to spark their interest, make a great first impression and move them closer to a sale.

What Are SSL Certificates & Why Are They Important?

Published on November 9, 2021

Just as there will always be crime no matter what city you live in, there will always be cybercrime and cybersecurity concerns to watch out for no matter where you spend your time on the internet. With so many people getting hacked, it’s no wonder why more and more people are hesitant to visit new sites, share personal information, or make online purchases unless they know for sure that it’s safe.

7 Perks of Running a Home-Based Business in 2021

Published on November 1, 2021

Approximately 50% of Americans worked remotely during the pandemic. However, this luxury is coming to an end for many people as more and more companies demand their employees to head back to the office. The problem with this is that a lot of people have either gotten used to the perks of working from home or just don’t feel comfortable returning back to the workplace as COVID continues to impact our communities. Even new vaccine mandates are causing people to make a choice between getting a shot or being terminated (and some people don’t feel comfortable getting the vaccine).

How to Overcome Your Fears of Starting a Business

Overcome fears of starting a web design business

Published on October 29, 2020. Updated on October 27, 2021.

Fear can be an entrepreneur's worst enemy. The fear of failure, fear of inadequacy or even the fear of success can prohibit some people from taking the first step towards starting their own business. If this sounds like you, you’re not alone.

Studies show that nearly 70% of people are unhappy with their current jobs, yet only a tiny fraction of individuals will actually venture off and start their own business. While fear and uncertainty are perfectly normal, don't let it cripple you from achieving your entrepreneurial goals. Utilize these 4 tips to overcome your fears of starting your own business.

7 Website Sales Pitch Ideas

Published on October 18, 2021

There is much more to being a web designer than just building great-looking websites. Sales and marketing are equally important (if not more important) to running a successful web design business. After all, without sales, you don’t have much of a business at all.

However, effectively engaging prospects and generating interest can be a challenging task. How do you pitch small businesses on a new website? How do you explain the importance of having a strong online presence? How can you stand out from other web designers in your area and make an irresistible offer?

Promote Your Web Design Business on Facebook: 10 Tips for Success

Published on August 25, 2021. Updated on October 15, 2021.

When you finish designing a client’s website, in some cases they might ask you for help with their social media marketing as well. This can take the form of setting up their profile pages or creating a strategy for posting weekly content.

In addition to helping your clients, why not work on your own social media strategy? Social media can be a great way to promote your web design business and attract new clients. With over 2.8 billion monthly active users, Facebook in particular offers you a tremendous opportunity to build awareness of your agency, connect with local businesses, showcase your work and generate leads.

How to Land Your Next 10 Web Design Clients on Facebook

How to land 10 web design clients on facebook

Published on February 17, 2021. Updated on October 15, 2021.

Looking for an effective way to sell websites to local businesses? Leverage the power of social media and start promoting your web design business on Facebook.

With billions of active users, social media platforms have significantly changed the landscape of online advertising. Facebook in particular has become one of the most effective tools for networking and promoting a business. A single post can help you reach thousands of potential clients. If you're looking to grow your web design business, here’s how you can land your next 10 clients on Facebook today.

Why SiteSwan is the Best Website Builder for Agencies Large and Small

Published on October 6, 2021

Which website builder should your agency choose?

When starting or growing a web design agency, you need to make sure you have a reliable website building platform behind the scenes. It will function as the backbone of your operation, and can be a major factor in your company's overall profitability and longevity.

Selling Website Redesigns: 12 Signs a Business Needs a NEW Website

Published on September 28, 2021

As a website designer, you should always be on the hunt for your next client. Most likely, your first instinct is to look for businesses without a website. While there are still millions of businesses currently without a site, don’t be so quick to rule out businesses just because they have an existing site. Many of these sites are in desperate need of a redesign.

7 Businesses That Need a Website this Fall and the Themes You Can Use to Build Them

Published on September 15, 2021

Depending on where you live, COVID-19 cases might be rising or dropping. Even in the midst of this pandemic, many businesses can still benefit from your website design services. In fact, many businesses are entering their busy season in the coming months and are in desperate need of a new website this Fall.

Remember that web design is an exception to the rule when it comes to mandated shut downs and state and federal restrictions. As the kids go back to school and parents (and business owners) have a renewed focus on their work and/or shopping locally, it's a huge spending season that every small business needs to be ready to benefit from.

6 Things Entrepreneurs Can Learn From Dogs

Published on August 31, 2021

You can forget about investing thousands of dollars in a business coach. Here’s a fun fact: your dog might be the best business coach around. We have learned a lot from our canine buddies over the years.

Here at SiteSwan, we're all dog lovers, and we believe there are several things everyone can learn from dogs and apply to their day-to-day activities as entrepreneurs in the web design industry. Even if you prefer cats over dogs, there are still a few lessons that man’s/woman’s best friend can teach you about success in business and in life.

SCAM ALERT: Beware of this Fake Email Claiming Copyright Image Infringement on Your Website

Published on April 14, 2021. Updated on August 11, 2021

Reports are continuing to come in from all across the internet about scammers who are sending malicious messages to website owners via the contact forms on their website. This phishing email scam aggressively accuses the website owner of using copyrighted images, and encourages them to click a link that supposedly leads to a list of the images that are in violation.

The Biggest Mistakes Web Designers Make (And How to Avoid Them)

Published on August 9, 2021

As a freelance web designer, you can enjoy the excitement of being paid and appreciated for your tech savvy skills. You also have the freedom to set your own hours and work from anywhere that has a reliable Internet connection. There are a lot of perks that come with starting your own web design business, but like any business, it also has its struggles.

Whether you’re just starting out or you’ve been doing this for a while, you are bound to run into some issues sooner or later. Many of these issues, however, can be avoided.

How to Supplement Your Income with the SiteSwan Website Reseller Program

Published on August 5, 2021

There's a good reason why so many individuals are getting into the business of building websites, and it boils down to the simple notion that every business on the planet needs a website.

It doesn’t matter what type of business it is, what industry it’s in, where it’s located, or how small it might be – having a website is no longer an exception, it’s an expectation. If a business doesn't have a website, it puts them at a clear disadvantage from the competition.

3 Tips for Writing Search-Friendly Website Content

Published on August 3, 2021

Every business wants to be found when their potential clients conduct a local search online. Search Engine Optimization, or SEO, is what allows small business websites to be found at or near the top of search results. And one of the most important aspects of SEO is high quality written content that’s optimized for search.

9 Reasons Why the SiteSwan Website Reseller Program is a Pandemic-Proof Business

Published on May 4, 2021. Updated on July 20, 2021

There’s no getting around the fact that the COVID-19 pandemic has affected just about every industry and business to some extent or another. Nearly 30% of all small businesses across America have experienced a decrease in sales since the start of the pandemic. Many businesses have closed permanently, while others are still struggling to recover from the fallout of the past year. Entire industries were turned upside down – the restaurant and hospitality industries, for example, have had no choice but to completely revamp their entire business models in order to survive.

5 Tips for Finding Web Design Clients Using SiteSwan's Local Prospecting Tool

Published on July 14, 2021

Most web designers make the mistake of sitting back and waiting for clients to come to them. While referrals and inbound leads are great, they are often not enough to scale your business. This often results in periods of highs and lows or a feeling of “feast or famine” - you’re either overwhelmed with work or starving for business. If you want to run a successful web design business with predictable growth, you need a way to consistently generate leads and take on new clients.

3 Ways to Make Money as SiteSwan Website Reseller

Published on July 8, 2021

If you're going to get into an industry, it's best that you choose one where you can bring in revenue in several different ways. Whether it’s part-time or full-time, building and selling websites to small businesses with SiteSwan can be a great business opportunity and can provide a steady stream of income that you can count on for years to come. If you're thinking about starting your own web design business, here are the 3 primary ways you can make money as a SiteSwan Website Reseller...

SiteSwan Named in the Capterra Shortlist Report for Top Website Builders

Published on July 7, 2021

We’re pleased to announce that SiteSwan Website Builder has been recognized as one of the top website building softwares in 2021 by Capterra, a free online service that helps organizations find the right software.

With nearly a perfect 5-star rating and dozens of glowing reviews from real, verified users, SiteSwan has ranked in the top 20 website builders from all over the globe. This is the second year in a row that SiteSwan has received this honor. Capterra's Shortlist identifies the top software companies based on a proprietary blend of user ratings and popularity.

Understanding the Basics of Local SEO

Published on July 1, 2021

With nearly 2 billion websites on the internet, it’s always been a challenge for small businesses to stand out online. There is competition everywhere, from other local mom and pop shops in your area to big box stores to online-only retailers. On top of that, tens of thousands of new websites are launched every single day, adding to this ever-growing list.

Oftentimes it can feel impossible for a small, local business to compete online. However, thanks to changes in search algorithms, small businesses now have a better chance of coming up in local search results by implementing some basic SEO techniques.

8 Reasons Why Websites are Essential to All Small Businesses

Published on June 21, 2021

Last year COVID drastically changed the way we do business. Lockdowns hurt the profitability of many struggling small businesses, and, to survive, many of them took to the internet to see if they could reach their customers online.

Businesses have been transitioning to digital to reach new markets and boost sales for years, but the lockdowns of 2020 and the challenges of the past year increased this focus significantly. Now that more businesses are looking to establish themselves online due to the pandemic, it makes sense that the old way of doing business just isn't coming back.

SiteSwan Website Builder Celebrates its 10 Year Anniversary

Published on June 16, 2021

This month SiteSwan is celebrating 10 years of success as a white label website builder and web design business-in-a-box. This is a milestone that very few software companies can brag about. SiteSwan was launched in 2011 as a way for web designers to easily create and sell websites to their small business clients without any code. Over the past decade, SiteSwan has grown rapidly, establishing one of the most successful website reseller programs in the country, powering over 15,000 small business websites and used by thousands of agencies, designers and entrepreneurs all over the globe.

Looking for a Franchise Opportunity? SiteSwan's Website Builder Reseller Program Could Be a Better Option

Best web design franchise opportunity — Looking for a franchise? The SiteSwan Website Reseller Program might be a better option.

Published in June 7, 2021

If you’ve been thinking about starting your own business, you’ve probably considered investing in a franchise. Do a quick search on Google, and you’ll find plenty of franchise opportunities, with hundreds of companies touting how their product is special, their concept is unique and how you can build your own successful business around their brand. But like anything, there is no guarantee you will be successful even with a franchise, nor is it the best option to starting a business.

5 Myths about Becoming a Web Designer

Published on March 3, 2021. Updated on June 2, 2021.

Web design can be an exciting and rewarding career. It offers the freedom and flexibility to work from home, set your own hours, and generate passive income. But for some entrepreneurs, especially those who might be less tech savvy, the thought of starting your own web design business can be intimidating.

Here are 5 myths about becoming a web designer and why they shouldn’t scare you away!

Webinar: How to Design Websites for Small Businesses in 4 Easy Steps

Published on May 26, 2021

RECORDED WEBINAR

First impressions matter. That's why it's so important to design websites that look great. Our simple 4-step approach will show you how to create beautiful small business websites that will WOW your clients and sell fast.

In this webinar, we show you exactly how it's done and offer some tips to help you create great looking sites every time.

How to Design Websites for Small Businesses in 4 Easy Steps

Published on May 13, 2021

It’s estimated that the majority of new site visitors will spend less than 15 seconds on a website unless you’re able to capture their attention and make them want to stay longer. This is just one of the many reasons why website design is so important. You only have a short period of time to make a good first impression, engage visitors and keep them on your site. As a web designer, your small business clients are depending on you to create a site that looks great and appeals to their customers.

How to Land Your First Reputation Management Client on Facebook

Published on April 26, 2021

In today’s highly competitive market, online customer reviews are more important than ever for businesses large and small. What customers are saying about a business has a direct impact on sales. In fact, the majority of consumers will read online reviews before making a purchase decision and most customers will only choose a business that has 4 or more stars. Maintaining a positive online reputation on sites like Google, Yelp and Facebook is something businesses can’t afford to ignore.

Webinar: 12 Ways to Get Web Design Clients with SiteSwan

Published on April 21, 2021

RECORDED WEBINAR

Getting clients is key to any business. Without clients, you don't have much of a business at all. Whether you’ve been building websites for years, or just starting out with the SiteSwan Website Reseller Program, finding new customers is the key to growing a successful web design business and generating a steady stream of passive income.

Introduction to Adding Live Chat and Chatbots to Your Website

Adding live chat and chatbots to a website

April 8, 2021

In the fast paced digital world we now live, customers demand multiple channels of communication and immediate answers to their questions online. For businesses looking to take their marketing and customer support to new heights, live chat and chatbots are two very popular solutions.

12 Ways to Get Web Design Clients

Getting clients is key to any business. Without clients, you don't have much of a business at all. Whether you’ve been building websites for years, or just starting out with the SiteSwan Website Reseller Program, finding new customers is the key to growing a successful web design business and generating a steady stream of passive income.

Let us help you take the guesswork out of finding clients in your area with these 12 ways to get web design clients.

How to Add Online Food Ordering to a Restaurant Website with SiteSwan

Add online ordering to restaurant website

March 30, 2021

Online food ordering has exploded over recent years. The recent COVID-19 pandemic has fueled this growth even more. With social distancing and restrictions on indoor dining in place, more and more restaurants are looking to expand their takeout and delivery service by offering online ordering to their customers. Customers are also enjoying the added benefits and convenience of online ordering including flexible scheduling and more dining options to choose from. It's safe to say that the demand for online food ordering will continue to rise even after the pandemic subsides.

4 Ways to Market Your Web Design Agency During a Pandemic

February 9, 2021

If there’s one thing that we can all agree on about COVID-19, it’s that the pandemic has been an immense learning experience for the vast majority of people across the world. Many have had no choice but to completely upend their daily approach to living, and this is especially true for business owners. Running a business during a global pandemic of this scale is something no one could have expected or adequately planned for, and all of a sudden, it has become the task du jour for millions of individuals and entrepreneurs.

10 Common Traits of Successful Leaders that Entrepreneurs Can Learn From

leadership-traits — 10 Common Traits of Successful Leaders that Entrepreneurs Can Learn From

February 2, 2021

The recent inauguration of the 46th United States President Joseph Biden has brought to the public sphere a renewed interest in the conversation about what makes a true leader. Many people believe that leadership skills are possessed only by a small sub-sect of 'special' individuals, however the truth is that all of us have access to the same traits as the successful leaders we look up to. One thing is for sure: taking a closer look at the traits and characteristics of leaders you respect can help move you closer to running a successful web design company with SiteSwan.

5 COVID-Ready Website Features Every Business Needs

January 26, 2021

As we continue to face the challenges of COVID-19, many small businesses are being forced to temporarily close or move their entire operations online. A professional website is no longer an exception, but rather an essential tool that every business needs in order to survive the pandemic. As a result, affordable web design is in high demand with millions of businesses scrambling to get online. At SiteSwan, we’ve welcomed a record number of new resellers onboard, and witnessed thousands of new sites launched over the past 10 months.

3 Ways to Make More Money as a Web Designer

January 19, 2021

Running your own web design business can be an extremely financially rewarding career. Selling websites to small businesses comes with both upfront and recurring income, that most times can be sustained for many years. And because frequent updates are usually not requested by your clients, lots of web designers enjoy what they call "hands-off recurring income" that they can rely on month after month.

7 Direct Sales Tips for Web Designers

January 12, 2021

Building a successful web design business requires more than just the right software and an “eye for design." In fact, a large portion of your time and efforts will be spent on marketing and business development. Direct sales in particular can play a key role in the success of any web design business, and the more you can do to streamline your efforts, the more likely it is that they'll pay off for you.

4 Benefits of Starting a Web Design Business During Covid-19

December 9, 2020

Launching a new business in the midst of a pandemic can be a scary thought. But it also presents a compelling opportunity. When most new entrepreneurs are reluctant or fearful, it’s an opportunity for you to step up your game, launch your own business and grab market share. Starting your own web design business during Covid-19 has a few other hidden benefits as well.

Tough Times Create New Opportunities for Web Designers

December 1, 2020

The COVID-19 crisis has wreaked unprecedented havoc on businesses and the economy, and virtually no industry has been spared. Layoffs and downsizing are inevitable as many companies are struggling to stay afloat.

In this uncertain environment, where jobs and financial security are at risk, many individuals are choosing self-employment instead. Entrepreneurs who invest in themselves and in digital businesses are set to not only survive, but thrive during and after this pandemic.

Why is Reputation Management Important For Small Businesses?

November 10, 2020

Traditionally, referrals and word of mouth were the engines driving the growth for small businesses. Recommendations from family and friends built up trust for small businesses catering to local communities. This traditional form of reputation building, which was of paramount importance for small businesses at one time, has now gone digital, giving millions of customers the power to make or break any business with the click of a button.

The Importance of a Good Website For Any Small Business

November 6, 2020

The world is going digital at a rapid pace, and it's more important than ever for businesses to position themselves to take advantage of this trend. According to the data published by the Search Engine Journal, more than nine out of 10 online experiences start at a search engine. In simple words, if a business does not have a professionally designed website, they can be losing out on 90% of the market opportunities for their business.

5 Reasons to Start a Web Design Business Before Another COVID-19 Spike

5 reasons to start a web design business before another spike

October 23, 2020

A fall COVID-19 spike could be coming. We’re already seeing a rise in COVID cases across the country and experts are predicting the coming months will be the worst spike we’ve seen in months. Will the economy be able to withstand another devastating hit? Will you have a job? Running your own web design business offers you job security that an employer can’t. Don’t put your faith or future in someone else’s hands; take control and be prepared for the worst by starting your own business today. Here are 5 reasons why you should start your own web design business before another COVID-19 spike...

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